Social search or a social search engine is a type of web search that takes into account the Social Graph of the person initiating the search query. When applied to web searches the Social-Graph uses established algorithmic or machine-based approaches where relevance is determined by analyzing the text of each document or the link structure of the documents. Search results produced by social search engine give more visibility to content created or “touched” by users in the Social Graph.
Social searcher also has very good analytic ability:
01. Very good article about Leveraging at Linkedin:
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